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1.
Measuring the Effect of Reference Group’s Influence on the Cunsumer’s Purchase Intentions : // GP // DR. Yasser Tawfik An Application on ( The Egyptian Automotive Market) (2017 - 2018) by
  • Omer Adel El-Ahmar 152711
  • Baher Mohamed 143039
  • Martina Mamdouh 170003
Series: MANAGEMENT DISTINGUISHED PROJECTS 2018
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Giza : MSA 2018
Online access:
Availability: Items available for loan: Centeral Library (1)Call number: GP317MGT2018MKT.

2.
Using internet in PR To Build Brand Image Area of Application "Daimler Chrysler"/ GP / DR: Yasser Tawfik " استخدام الإنترنت في العلاقات العامة لبناء صورة العلامة التجارية من التطبيق "دايملر كرايس by
  • Nasser Rabie (092959) / 01222222222 / nasser.rabie@msa.edu.eg / professional Network Account 33
Series: mkt 420 II | ENGINEERINGRY Distinguished Graduation Projects - SPRING 2013
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Giza : faculty of management, marketing Department ,MSA, Spring 2013
Availability: Items available for loan: Centeral Library (1)Call number: 005.

3.
“The Effect of consumer perception of Acquisitions on the Brand Image & Purchase Intention” // GP // Dr. Samya El Sheikh // (2019) قياس تأثير إستحواذالشركات على صورة العلامة التجارية وتأثيره على النية الشرائية ومجال التطبيق هو إستحواذ نسكافيه على بونجورنو by
  • Omar Ramses 143233 [Omarramses_2@gmail.com]
  • Alia El Maarry Mohamed 153461 [Alia.ahmed@msa.eun.eg]
  • Habiba AbdelWahab 163701 [ Habibaabdelwahab123@gmail.com]
  • Mohamed AbdelKader 163973 [mabdelkaderr@gmail.com]
Series: MANAGEMENT DISTINGUISHED PROJECTS 2019
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Giza : MSA ; 2019
Online access:
Availability: Items available for loan: Centeral Library (1)Call number: GP337MGT2019 MKT.

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