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1.
A handbook of corporate communication and strategic public relations : pure and applied / edited by Sandra Oliver. by
Edition: 1st ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; New York : Routledge, 2004
Availability: Items available for loan: Centeral Library (1)Call number: 658.45 O.S.H 2004.

2.
Effective public relations / Scott M. Cutlip, Allen H. Center, Glen M. Broom by
Edition: 7th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs, N.J. : Prentice-Hall, c1994
Availability: Items available for loan: Centeral Library (6)Call number: 659.2 C.S.E 1994, ...

3.
Public relations as relationship management : a relational approach to the study and practice of public relations / edited by John A. Ledingham, Stephen D. Bruning. by Series: LEA's communication series
Edition: 1st Ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mahwah, N.J. : L. Erlbaum, 2000
Online access:
Availability: Items available for loan: Centeral Library (2)Call number: 659.2 L.J.P 2000 , ...

4.
Risk issues and crisis management in public relations : a casebook of best practice / Michael Regester & Judy Larkin. by Series: PR in practice series
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Philadelphia : Kogan Page, 2008
Availability: Items available for loan: Centeral Library (1)Call number: 658.4056 R.M.R 2008.

5.
Strategic marketing for educational institutions / Philip Kotler, Karen F.A. Fox. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs, N.J. : Prentice-Hall, c1995
Availability: Items available for loan: Centeral Library (1)Call number: 371.206 K.P.S 1995.

6.
The handbook of strategic public relations & integrated communications Clarke L. Caywood by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c1997
Availability: Items available for loan: Centeral Library (3)Call number: 658.45 C.C.H 1997, ...

7.
The practice of public relations / Fraser P. Seitel ; foreword by David Rockefeller by
Edition: 10th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2007
Availability: Items available for loan: Centeral Library (3)Call number: 659.2 S.F.P 2007, ...

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