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Social marketing : improving the quality of life / Philip Kotler, Ned Roberto, Nancy Lee.

By: Contributor(s): Material type: TextTextPublication details: Thousand Oaks, Calif. : Sage Publications, c2002.Edition: 2nd edDescription: xvi, 438 p. : ill. ; 24 cmISBN:
  • 0761924345 (pbk. : alk. paper)
Subject(s): DDC classification:
  • 658.8 21
LOC classification:
  • HF5414 .K67 2002
Online resources:
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Holdings
Item type Current library Call number Status Date due Barcode
Books Books Centeral Library First floor - Management 658.8 K.P.S 2002 (Browse shelf(Opens below)) Available 5469
Books Books Centeral Library First floor - Management 658.8 K.P.S 2002 (Browse shelf(Opens below)) Available 5470
Books Books Centeral Library First floor - Management 658.8 K.P.S 2002 (Browse shelf(Opens below)) Available 4774-2
Books Books Centeral Library First floor - Management 658.8 K.P.S 2002 (Browse shelf(Opens below)) Available 5099-1
Books Books Centeral Library First floor - Management 658.8 K.P.S 2002 (Browse shelf(Opens below)) Available 4774

Includes bibliographical references and indexes.

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