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1.
Advertising and promotion : an integrated marketing communications perspective / 7th edition George E. Belch & Michael A. Belch. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2007
Availability: Items available for loan: Centeral Library (31)Call number: 659.1 B.G.A 2007, ...

2.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch by
Edition: 9th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill/Irwin, c2012
Availability: Items available for loan: Centeral Library (12)Call number: 659.1 B.G.A 2012, ...

3.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch by
Edition: 8th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2009
Availability: Items available for loan: Centeral Library (4)Call number: 659.121 B.G.A 2009, ...

4.
Contemporary advertising / William F. Arens, Michael F. Weigold, Christian Arens by
Edition: 11th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2008
Online resources:
Availability: Items available for loan: Centeral Library (1)Call number: 659.1 A.W.C 2008.

5.
Contemporary advertising / William F. Arens. by Series: McGraw-Hill/Irwin series in marketing
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2004
Availability: Items available for loan: Centeral Library (2)Call number: 659.1 A.W.C 2004, ...

6.
Contemporary advertising / William F. Arens, Michael F. Weigold, Christian Arens by
Edition: 12th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2009
Availability: Items available for loan: Centeral Library (3)Call number: 659.1 A.W.C 2009, ...

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