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	1.	Promotional strategy : managing the marketing communications process / James F. Engel, Martin R. Warshaw, Thomas C. Kinnear by Warshaw, Martin R Engel, James F Kinnear, Thomas C, 1943- Series: Irwin series in marketing Edition: 7th ed Material type: Text; Format: print ; Literary form: Not fiction Publication details: Homewood, IL : Irwin, c1991 Availability: Items available for loan: Centeral Library (2)Call number: 658.82 W.M.P 1991, ... Place hold Add to cart (remove)
	2.	Services marketing / Christopher H. Lovelock. by Lovelock, Christopher H Series: The Prentice-Hall series in marketing Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Englewood Cliffs, N.J. : Prentice Hall, c1991 Availability: Items available for loan: Centeral Library (3)Call number: 658.8 L.C.S 1991, ... Place hold Add to cart (remove)

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