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1.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Series: McGraw-Hill/Irwin series in marketing
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill, c2004
Availability: Items available for loan: Centeral Library (5)Call number: 659.1 B.G.A 2004, ...

2.
Churchill/Ford/Walker's sales force management / Mark W. Johnston, Greg W. Marshall. by Series: Mcgraw-Hill/Irwin series in marketing
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2009
Availability: Items available for loan: Centeral Library (5)Call number: 658.81 J.M.C 2009, ...

3.
Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney by Series: McGraw-Hill/Irwin series in marketing
Edition: Ninth edition
Material type: Text Text; Format: print optical disc; Literary form: Not fiction
Publisher: Boston : McGraw-Hill Irwin, [2004]Copyright date: ℗♭2004
Availability: Items available for loan: Centeral Library (4)Call number: 658.834 H.D.C 2004, ...

4.
Contemporary advertising / William F. Arens. by Series: McGraw-Hill/Irwin series in marketing
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2004
Availability: Items available for loan: Centeral Library (2)Call number: 659.1 A.W.C 2004, ...

5.
Essentials of marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy. by Series: McGraw-Hill/Irwin series in marketing
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : McGraw-Hill/Irwin, c2006
Availability: Items available for loan: Centeral Library (22)Call number: 658.8 P.W.E 2006, ...

6.
Fundamentals of selling : customers for life through service / Charles M. Futrell. by Series: McGraw-Hill/Irwin series in marketing
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : McGraw-Hill/Irwin, 2006
Availability: Items available for loan: Centeral Library (8)Call number: 658.85 F.C.F 2006, ...
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7.
International marketing / Philip R. Cateora, John L. Graham. by Series: The McGraw-Hill/Irwin series in marketing
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Irwin McGraw-Hill, c2002
Availability: Items available for loan: Centeral Library (2)Call number: 658.848 C.P.I 2002, ...

8.
International marketing / Philip R. Cateora, John L. Graham. by Series: McGraw-Hill/Irwin series in marketing
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2005
Availability: Items available for loan: Centeral Library (7)Call number: 658.848 C.P.I 2005, ...

9.
Introduction to e-commerce / Jeffrey F. Rayport, Bernard J. Jaworski. by Series: McGraw-Hill/Irwin series in marketing
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin MarketspaceU, c2004
Availability: Items available for loan: Centeral Library (4)Call number: 658.84 R.J.I 2004, ...

10.
Management of a sales force. by Series: McGraw-Hill/Irwin series in marketing
Edition: 11th ed. / Rosann L. Spiro, William J. Stanton, Gregory A. Rich.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2003
Availability: Items available for loan: Centeral Library (2)Call number: 658.81 S.R.M 2003, ...

11.
Marketing management : a strategic decision-making approach / John W. Mullins, Orville C. Walker Jr., Harper W. Boyd Jr. by Series: Mcgraw-Hill/Irwin series in marketing
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c2008
Availability: Items available for loan: Centeral Library (3)Call number: 658.81 M.J.M 2008, ...

12.
Marketing research : within a changing information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau. by Series: McGraw-Hill/Irwin series in marketing
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2003
Availability: Items available for loan: Centeral Library (1)Call number: 658.83 H.J.M 2003.

13.
New products management / Merle Crawford, Anthony Di Benedetto. by Series: McGraw-Hill/Irwin series in marketing
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : McGraw-Hill/Irwin, c2006
Availability: Items available for loan: Centeral Library (11)Call number: 658.575 C.C.N 2006, ...

14.
Strategic logistics management / James R. Stock, Douglas M. Lambert. by Series: The McGraw-Hill/Irwin series in marketing
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2001
Availability: Items available for loan: Centeral Library (1)Call number: 658.5 S.J.S 2001.

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