000			01523cam a2200301 a 4500
999			_c2124 _d2124
001			15146916
005			20181218110411.0
008			080118s2009 njua b 001 0 eng
010			_a 2008000236
020			_a9780136015963
020			_a0136015964
040			_aDLC _cDLC _dDLC
050	0	0	_aHF5415.32 _b.S6 2009
082	0	0	_a658.8342 _222
100	1		_aSolomon, Michael R.
245	1	0	_aConsumer behavior : _bbuying, having, and being / _cMichael R. Solomon.
250			_a8th ed.
260			_aUpper Saddle River, NJ : _bPearson/Prentice Hall, _cc2009.
300			_axxv, 694 p. : _bcol. ill. ; _c29 cm.
504			_aIncludes bibliographical references.
505	0		_aConsumers rule -- Perception -- Learning and memory -- Motivation and values -- The self -- Personality and lifestyles -- Attitudes -- Attitude change and interactive communications -- Individual decision making -- Buying and disposing -- Group influence and opinion leadership -- Organizational and household decision making -- Income and social class -- Ethnic, racial, and religious subculters -- Age subcultures -- Cultural influences on consumer behavior -- Global consumer culture.
650		0	_aConsumer behavior.
856	4	1	_3Table of contents _uhttp://www.loc.gov/catdir/toc/fy0804/2008000236.html
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2ddc _cBK