35986841_10216840653711318_1105697261150535680_n

The practice of public relations / (Record no. 10195)

MARC details
000 -LEADER
fixed length control field 01236cam a22002534a 4500
001 - CONTROL NUMBER
control field 70167494
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 060530s2007 njuab b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2006017757
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0132304511
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780132304511
043 ## - GEOGRAPHIC AREA CODE
Geographic area code n-us---
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HM 1221
Item number .S45 2007
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.2
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Seitel, Fraser P
245 14 - TITLE STATEMENT
Title The practice of public relations /
Statement of responsibility, etc Fraser P. Seitel ; foreword by David Rockefeller
250 ## - EDITION STATEMENT
Edition statement 10th ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Upper Saddle River, N.J. :
Name of publisher, distributor, etc Pearson/Prentice Hall,
Date of publication, distribution, etc c2007
300 ## - PHYSICAL DESCRIPTION
Extent xxix, 442 p. :
Other physical details ill. (chiefly col.), col. map ;
Dimensions 26 cm
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note What is public relations, anyway? -- The growth of public relations -- Communication -- Public opinion -- Management -- Ethics -- The law -- Research -- Print media relations -- Electronic media relations -- Employee relations -- Multicultural community relations -- Government relations -- Consumer relations -- International relations -- Public relations writing-- Integrated marketing communications -- Public relations and the Internet -- Crisis management
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Public relations
Geographic subdivision United States
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Source of classification or shelving scheme
        Centeral Library Centeral Library First floor - Management 16.11.2016   659.2 S.F.P 2007 4560 16.11.2016 16.11.2016 Books  
        Centeral Library Centeral Library First floor - Management 07.12.2016   659.2 S.F.P 2007 4561 07.12.2016 07.12.2016 Books Dewey Decimal Classification
        Centeral Library Centeral Library First floor - Management 07.12.2016   659.2 S.F.P 2007 4562 07.12.2016 07.12.2016 Books Dewey Decimal Classification