Data mining and market intelligence for optimal marketing returns
Material type: TextPublisher: Amsterdam ; Boston ; London : Butterworth-Heinemann, 2008Edition: First editionDescription: xii, 280 pages : illustrations ; 24 cmContent type:- text
- unmediated
- volume
- 9780750682343 (hbk.)
- 0750682345 (hbk.)
- 658.83 22 C.S.D
- HF5415.2 .C485 2008
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Books | Centeral Library First floor - Management | 658.83 C.S.D 2008 (Browse shelf(Opens below)) | Available | 11686 |
Includes bibliographical references and index
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