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	1.	Advertising and promotion : an integrated marketing communications perspective / 7th edition George E. Belch & Michael A. Belch. by Belch, George E. (George Edward), 1951- Belch, Michael A Edition: 7th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill Irwin, c2007 Availability: Items available for loan: Centeral Library (31)Call number: 659.1 B.G.A 2007, ... Place hold Add to cart (remove)
	2.	Advertising, promotion, and other aspects of integrated marketing communications / Terence A. Shimp. by Shimp, Terence A Shimp, Terence A. Advertising, promotion & supplemental aspects of integrated marketing communications Edition: 7th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mason, OH : Thomson/South-Western, c2007 Online access: Contributor biographical information Publisher description Table of contents only Availability: Items available for loan: Centeral Library (2)Call number: 658.82 S.T.A 2007, ... Place hold Add to cart (remove)

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