Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney
Material type: TextSeries: McGraw-Hill/Irwin series in marketingPublisher: Boston : McGraw-Hill Irwin, [2004]Copyright date: ℗♭2004Edition: Ninth editionDescription: xxvi, 790 pages : color illustrations ; 27 cm + 1 CD-ROMContent type:- text
- unmediated
- volume
- 0072536861
- 9780072536867
- 0071214690
- 9780071214698
- 0072536926
- 9780072536928
- 658.83420973 22
- HF5415.33.U6 H38 2004
Item type | Current library | Call number | Status | Notes | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Compact Disk | Centeral Library First floor - Management | 658.834 H.D.C 2004 (Browse shelf(Opens below)) | Available | 57 MGT | 900047391 | ||
Compact Disk | Centeral Library First floor - Management | 658.834 H.D.C 2004 (Browse shelf(Opens below)) | Available | 56 MGT | 900047390 | ||
Compact Disk | Centeral Library First floor - Management | 658.834 H.D.C 2004 (Browse shelf(Opens below)) | Available | 55 MGT | 900047389 | ||
Books | Centeral Library First floor - Management | 658.834 H.D.C 2004 (Browse shelf(Opens below)) | Available | 4117 |
Includes bibliographical references and indexes
System requirements for accompying CD ROM
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